June 25, 2026 - IELTS BAND7

Cue Card – Advertisement that you like

June 25, 2026 IELTS Research Leave a comment

Advertisement that you like

Which advertisement is it?
Why do you like it?
What is the advertisement all about, and explain what message it conveys.

SAMPLE ANSWER

Earlier advertisements were rare and had only a certain simple message. Now we have a plethora of them – and some of them are even better than TV commercials. I think TV commercials add variety to the programmes because sometimes the programmes become very monotonous.

Recently, I watched a commercial for Mercedes, and I just fell in love with it. It is a lovely commercial. A 6-7-year-old boy is shown packing a bag and holding a map. He is then shown moving from place to place according to the map, as if he knows the place where he wants to go. He wanders from place to place and then reaches the showroom of Mercedes. He goes to the man in the showroom and says that he is lost, and the man says that this is the last time I am giving you a lift to the house.

And I felt so good. I mean, the boy was so innocent, and then he moves here and there and then very politely says that he is lost. I fell in love with the innocence of the boy, and the way the entire ad was shot felt fantastic. There was no message said, but it was felt, and I think that matters. The message that Mercedes is loved by all.

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